Saginaw Future Inc. E-News March 2008

Saginaw Valley Employers Expected to Add

BV Township Purchases Fort Saginaw Mall

Saginaw Valley employers expect to hire at a brisk pace during the second quarter of 2008, according to the Manpower Employment Outlook Survey.

From April to June, 43% of the companies interviewed plan to hire more employees, while 7% expect to reduce their payrolls, according to Manpower spokesperson Tom Bovee.

Another 30% expect to maintain their current staff levels and 20% are not certain of their hiring plans.

“Compared with the first quarter of 2008 when 37% of companies interviewed intended to add employees, and 3% planned to reduce staff levels, area hiring levels appear to be stable,” said Bovee. “Employers are more optimistic about hiring activity as compared to one year ago, when 27% of companies surveyed planned to increase staff levels and none expected to cut payrolls.”

For the coming quarter, job prospects appear best in Construction, Durable Goods Manufacturing, Transportation/Public Utilities, Wholesale/Retail Trade, Finance/Insurance/Real Estate and Services. 

Employers in Public Administration plan to reduce staffing levels, while hiring in Non-Durable Goods Manufacturing is expected to remain unchanged.  Employers in Education are unsure of their staffing plans.

In a landmark deal, Buena Vista Charter Township recently announced it has purchased the dilapidated Fort Saginaw Mall property and will immediately begin to restore the site. 

"Having the title to the site puts us in charge of our own destiny," said Buena Vista Township Supervisor Dwayne Parker.  "The Board now will need the ongoing support of the citizens of Buena Vista to rebuild the area at M-46 and I-75."

The mall site purchase is the result of a multi-year effort by the Buena Vista Board of Trustees to eradicate blight at and emanating from the mall, especially since the 2004 closure of K-Mart, the mall's anchor store.  Approximately 34 acres, including out-lots and the small minority of buildings occupied by tenants, were purchased.  Funds for the site were raised through bonds issued by the Board, following a unanimous vote in November 2006.  Through a commonly utilized public financing technique, the bonds were secured by the Buena Vista Charter Township Downtown Development Authority's future revenue stream.

To assist with the planning and redevelopment of the site, the Township enlisted planning consultants - McKenna Associates, which has a 30-year history of providing community planning services to Michigan communities.  The Township has directed McKenna to pursue the planning process with a series of public participation events designed to maximize community input in future design and development of the property.

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MidMichigan Innovation Center Welcomes New High-Tech Start Up Company

The MidMichigan Innovation Center (MMIC) is home to a new high-tech company - Bravo:Smart Web Design.  The MMIC is a private, non-profit organization created to provide entrepreneurs and start-up companies a supportive and collaborative environment.

Bravo:Smart is a Web site services and training provider that helps to increase traffic, customer retention and usability; create customer-driven marketing and graphics; and ensure design-architecture flexibility.

The company offers training through three one-day classes and 90 days of hosting and technology support to empower businesses to create a Web 2.0 presence. Up to three employees from each business that registers will gain the tools, templates, resources and technologies to create and maintain a successful Web 2.0 presence. Within 90 days, each business will have a new website that is customer-focused, interactive and maintained/updated internally.

Bravo:Smart Web Design President Luis Maury said his company is about "empowering employees to make content updates and changes to their Web site in a controlled environment. This allows companies to have immediacy in response to both their customers and changes in the marketplace.”

Bravo:Smart cites a Gartner Group study showing that 50 percent of Web sales are lost because visitors cannot easily find the content, products or services they're looking for on Web sites. A study published in the International Journal of Human-Computer Interaction found that $25 billion in potential online sales are lost due to Web performance issues.

“Today's online presence needs to do more for the customer," said Ken Kousky, Dow entrepreneur-in-residence at Saginaw Valley State University. "Businesses are seeing an ever increasing bottom-line need to provide online services and an environment that supports an online community."

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